Renegade Brand™️ Academy

From beige and boring to “I don’t care what it costs, I neeeeeeed you!,” this is the course that will help you craft brand visuals that grab dream clients by the eyeballs and position you like a pro - while you let your freak flag fly.

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For the overlooked expert who’s ready to look the part already

I've got 3 deliciously doable goals for you in this course:

Your irresistible brand vibe

Let's hook you up with a totally rock-solid brand foundation that feels SO YOU and looks like a million bucks.

Your no-brainer brand system

Hit the ground running: Get your brand system set up fast and be SUPER clear on what's on-brand for you and what isn't.

Your juicy brand collateral

Get your ideal set of templates & assets together so you have exactly what you need to grab those dream clients by the eyeballs!

You'll learn all you need to know about:

  • How design works to lead, to woo, to enter through the eyeballs in a way that digs all the way to the heart.
  • How to create a visual mood that feels like you want to live there forever, so your brand becomes deliciously motivating to your dream clients AND to you.
  • How to make brilliant design decisions that build your brand, and make ‘em faster, better, and more confidently.
  • How to curate exactly the assets you need, so design never becomes an excuse to give up and go marathon the Star Wars prequel trilogy just so you can feel like there’s something even worse than your marketing.

And you’ll use that newfound genius to brand your new thing FAST so you’re out there making an impact while you test, refine & grow.


 
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Your Instructor


Tracy Lay
Tracy Lay

Hi, I'm Tracy Lay, founder of Snark & Magic, 20+ year design pro making brand magic at digiVisual design, and the instructor of Renegade Brand™️ Academy.

My background spans work with hundreds of clients in both corporate and 1:1, designing brand & marketing materials for solopreneurs, multi-million dollar companies, individuals & teams, making designs that work for everything from websites & digital marketing to business cards, brochures & billboards.

I'm also a weird introvert obsessed with typography & layout, sci-fi, books, puns, wordplay, and the osprey cams on explore.org.

I am 100% convinced that your brand can be both simple and packed with personality, and that once you know why your design works you’re unstoppable.


Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I buy the course and I hate it?
I'd like to think that won't happen, but if you buy the course and you truly don't think it has any value for you, that's what the 14-day refund policy is for. No questions, no "show your homework". No hassle.
Am I going to have to buy & learn complicated design software? (ugh)
Nope. Eventually you may want to hire a pro like me to make you a super custom logo in Adobe Illustrator, but I promise you can get started without that - and you definitely don't have to learn it yourself. You can do everything you need right now in Canva. I do recommend upgrading to Canva Pro because it will make your life so much easier.

Get started now!